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Duties of Editors


              Definition

              Editors are the stewards of journals. They usually take over their journal from the previous editor(s)
              and always want to hand over the journal in good shape.

              Most editors provide direction for the journal and build a strong management team.

              They must consider and balance the interests of many constituents, including readers, authors, staff,
              owners, editorial board members, advertisers, and the media.


              Actions

              1.   Editors’ decisions to accept or reject a paper for publication should be based only on the paper’s
                   importance, originality, and clarity, and the study’s relevance to the merit of the journal.
              2.   Studies that challenge works previously published in the journal should be given an especially
                   sympathetic hearing.
              3.   Studies reporting negative results must not be excluded unless reviewed properly.

              4.   All original studies should be peer reviewed before publication, considering all possible bias due
                   to related or conflicting interests.
              5.   Editors must treat all submitted papers as confidential.
              6.   When a published paper is subsequently found to contain major flaws, the editors must accept
                   responsibility and ensure correcting the record prominently and promptly.


              Media Relations

              Definition


              Medical research findings are of increasing interest to the print and broadcast media.

              Journalists  may  attend  scientific  meetings  at  which  preliminary  research  findings  are  presented,
              leading to their premature publication in the mass media.


              Action

              1.   Authors approached by the media should give as balanced an account of their work as possible,
                   ensuring that they point out where evidence ends, and speculation begins.

              2.   Simultaneous  publication  in  the  mass  media  and  a  peer-reviewed  journal  is  advised,  as  this
                   usually  means  that  enough  evidence  and  data  have  been  provided  to  satisfy  informed  and
                   critical readers.
              3.   Where  this  is  not  possible,  authors  should  help  journalists  to  produce  accurate  reports,  but
                   refrain from supplying additional data.

              4.   Authors must make all efforts to ensure that they inform all patients, who have helped with the
                   research, of the results before the mass media, especially if there are clinical implications.

              5.   Organizers of scientific meetings must advise authors if journalists are attending the meetings.
              6.   It may be helpful to authors to be advised of any media policies operated by the journal in which
                   their work is to be published.




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